Messers J. Humphries and O. Judge defined Hotel Asset Management (HAM) as follows:

  • To manage the Hotel as a real estate asset, from an owner, investment, value, ROI, or profitability perspective.
  • To manage all of the hotel assets – building, CAPEX, management company, brand, people.
  • To build and maintain relationships between the Owner and all of the Hotel’s parties, whilst communicating consistently and clearly.

About HoCoSo


HoCoSo is a Swiss-based company providing solutions for hospitality industry, with a focus on the following areas: investment, development, asset management and advisory services within the extended-stay hotel and serviced apartment sectors in Europe; hotel development and investment in Africa; and student and executive hospitality education globally.

Jonathan Humphries is the Chairman and Owner of HoCoSo. He brings together teams of global experts to suit a client’s needs.

Jonathan Humphries has almost twenty years’ experience in the hotel and real estate sectors.  For the last eleven years he covered EMEA region, supporting the expansion of Marriott International’s fifteen brands. He brought a tailor-made extended-stay Residence Inn by Marriott concept to Europe in 2008. He has been engaged on major acquisitions, renovations, extensions, re-brandings, contract extensions and terminations and created strategic road maps for both countries and cities across EMEA.

Contact:
Phone: +41 (0)78 661 61 72
Email: Lanazhang@hocoso.com
Web: www.hocoso.com